With crowds numbering tens of thousands of people, all expecting a flawless show, major music festivals need audio partners they can depend on. And for the massive two-day event Ultra Singapore – which features performances by the world’s top EDM (electronic dance music) DJs – reliable equipment is especially important thanks to the changeable weather which can switch from intense heat to tropical storms within minutes.
Since its inception in 2015, Ultra Singapore has counted on Pioneer DJ as its official DJ equipment partner and, in 2018, the festival wanted to take things further. “Over the years, we’ve had a great relationship with Pioneer DJ and we wanted to see how we could expand that,” says Ultra Singapore’s Executive Producer, Alexander Chew, who explains how his team’s admiration for Pioneer Pro Audio’s speakers inspired an invitation to demo the latest model at the festival: “Because of the support we’ve had from Pioneer DJ over the years, we wanted to help showcase the XY-3B at Ultra so people could hear the quality of the speakers.”